Oceanhouse Media is the official e-book app developer for the works of Dr Suess (Dredge, 2012). Among their many offerings is the Dr. Seuss Treasury – School (Oceanhouse Media, 2016a), containing fifty-five Dr. Seuss titles, including a version of The Lorax (Seuss, 1971). That particular title was investigated for this review, which will look at the digital features of this enhanced e-book (James & De Kock, 2013) and their efficacy in educational settings (Yokota & Telae, 2014).
The app would fall under Maureen Walsh’s (2013) broad category of traditional literature re-presented in digital form, Unsworth’s (2006 as cited in Walsh, 2013, p. 182) electronically augmented literary texts, and Lamb’s (2011) interactive storybooks. This places it in what could be termed a “comfort zone” of digital literature – not particularly innovative, like transmedia or extended reality texts (Breeze, 2018), but situated in a safe, popular, and comparatively commercially competitive (Dredge, 2012) niche.
Dr. Seuss is a well-known author of children’s literature whose books meet the threshold of demonstrating quality literary elements (Walsh, 2013; Yokota & Teale, 2014). One key area to evaluate in the digital versions are what Walsh (2013) describes as the “synergy” between the literary elements and the digital features. Research findings suggest that while multimedia features can have a positive effect on story comprehension and expressive vocabulary development, interactivity, broadly speaking, does not (Takacs, Swart, & Bus, 2015). However, specific types of interactivity, when congruent with the storyline and aligned with effective reading pedagogy, can increase story comprehension and engagement (Kao, Tsai, Liu, & Yang, 2016). Continue reading